EDDM vs. Targeted Mail: Real Cost-per-Response Numbers From 32 Recent Campaigns

We pulled cost-per-response data from 32 client campaigns run in 2025–2026. EDDM wins on raw cost but loses on quality of response. Here's when each one is right.

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Why Universal Mailworks

• Family-owned, 15+ years in business (60+ years combined team experience)
• 200M+ pieces printed and mailed, 99.9% on-time delivery
• 10,000 jobs produced per year for 800+ clients
• Full in-house production: design, print, postage, USPS drop-off
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We serve businesses across Southern California, including Los Angeles County, Orange County, Riverside County, San Bernardino County, San Diego County, Ventura County, Imperial County, Kern County, and Monterey County.

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